📈 Marketing ROI Calculator
Estimate the return on your marketing investment instantly. Enter your campaign budget, leads generated, conversion rate, and average sale value – get a clear ROI breakdown and actionable insights. Powered by Endeavour Marketing.
Frequently Asked Questions
What is a good marketing ROI?
A typical benchmark is 5:1 (500%), meaning ₹5 earned for every ₹1 spent. However, this varies by industry. Anything above 2:1 is generally considered positive, but the higher, the better.
How is ROI calculated?
ROI = (Revenue – Cost) / Cost × 100. The calculator uses your budget as cost, and revenue is estimated from leads × conversion rate × average sale value.
What if I don't know my conversion rate?
Industry averages: e‑commerce ~2‑3%, B2B SaaS ~5‑10%, real estate ~1‑2%. Use a conservative estimate and adjust as you gather data.
Can I use this for offline marketing too?
Yes! Enter your total spend (including print, events, etc.) and the leads generated from those channels. The calculator works for any marketing activity.
How can I improve my ROI?
Focus on increasing conversion rate (better landing pages, stronger CTAs), reducing cost per lead (better targeting), or increasing average order value (upsells, bundles). Contact our team for a free consultation.